Brand Power! Kickstart is an on-line training program to help you get a kick start towards unleashing your Expert Brand.
In this do-it-yourself program you'll learn how to:
- Stand out in your industry with a professional consistent brand.
- Cut through the competition with a clear focus on 'why you' and 'proof of how good you are'
- Use your brand to build loyalty and strong customer relationships
Some of the results you'll start to notice are:
- Attraction of the right customers
- Higher conversion with new customers
- Less price negotiations and time wasters
This course is created by Susan Jones, Founder at the Living Lines Brand Agency, a brand expert with 25 years industry experience.
What you will get in this program:
Having been trained as a fashion designer and manufacturing specialist, Susan entered the fashion industry in London and quickly climbed the career ladder at a very young age. Driven by a passion to create brands that connected with their target audience, she developed a skill for standing in the customer’s shoes, and specialised in seeing and experiencing brands through their eyes. This coupled with 20 years of constant access to the world’s top brands throughout her career spanning Europe, Australia and America, meant Susan was programmed to Brand.
Susan’s experience in London allowed her to work with the founders of some of the UK’s largest and most formidable privately-owned retailers, experiencing first-hand how those brands evolved and transformed over time.
Susan’s unique approach to creating or transforming brands comes from her understanding of the passion, ‘heart and soul’ and experiences that go into building a successful business.
With a career spanning more than two decades - and across both hemispheres - Susan has developed what can only be described as a unique insight into brand building and transformation.
At the Living Lines branding agency, Susan makes it her mission to discover the essence of a business and its brand, working closely with its people to clearly define what makes them unique and positions their brands accordingly and how to create the best customer experience.